Ashesha Mehrotra
Head of Industry Content & Email Marketing, Amazon Ads at Amazon
Based in San Francisco, United States
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Seniority
Director
Department
Other
Location
San Francisco
Industry
Software Development
Company size
767K
Contact information
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a•••••••@amazon.com
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Background
About Ashesha Mehrotra
With over seven years of experience in developing and executing content strategies that drive revenue and growth, I am a passionate and innovative content marketing manager at Amazon Ads, the advertising arm of the world's largest e-commerce platform. In my current role, I lead a team of content and email marketers who create and deliver engaging and relevant content for the 12 industries, showcasing how Amazon Ads can help them reach and convert their target audiences. I also conduct user research and data analysis to identify industry-specific pain points, trends, and opportunities, and leverage my media innovation and entrepreneurship background to design and launch new content formats and channels that enhance the customer experience and brand awareness.
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