Ashish D.

Background

About Ashish D.

I have a past as an employee/manager in product and digital marketing for B2C & B2B companies (mostly in UA ), and since late 2022 I’ve been working with Growpital as Marketing Lead. I am a full-stack digital profile, having led UA, marketing, product, and content teams in my career, and tried my startup journey for a couple of years in the past. I can help you with- Product launches (for b2c and b2b and digital web/mobile)- Creating a financially sound marketing and growth plan - How to identify and track your key metrics + find your perfect balance between growth and returns - Performance-driven user acquisition - Growing and managing your team and product - Validating your business idea and creating a business plan around it - How to find product-market fit with smart marketing iterations Expertise : 1. Bootstrapping : In my career, I have experience working with limited resources or self-sustained products. I love to keep the investment as low as possible, especially in the early phases, and believe you can achieve a lot more with less if you plan smartly enough. Growth marketing: How to scale your product via performance marketing (Facebook, Google, and other platforms). Find the right balance between growth and your profit goals, to grow sustainably 3. PPC strategies: Since the start of my career. I have been managing millions of spending, always with a performance focus, on multiple platforms and regions. Product launches: With my "multidisciplinary" experience and approach, I can give my feedback on your launch plan and how I believe it could potentially be improved (b2b, b2c web-digital products). Product market fit: Are you searching for product market fit? I can give you my input on how to leverage performance marketing, experiments, and customer research in your process. Venting frustration If you need someone to release your stress, fears, or work or personal-related issues, I'm always to offer support to entrepreneurs and other industry peers. Toolkit : 1. Google Ads: I've dealt with Google ads and search ads for more than 10 years, by running campaigns or managing teams doing that, with tiny or mid-high-sized budgets. Facebook: I have been involved in Facebook ads since the early stage of the platform. Initially with a web-only focus, in the last few years with more focus on mobile/app. CRM: I have used leading CRMs where I managed the entire funnel. Need help getting your marketing automation off the ground or just need a second set of eyes on your own work? I can help.