Ashish Rathi

Background

About Ashish Rathi

Ashish is a seasoned IT services leader with over 20 years of cross-disciplinary experience spanning advisory, delivery, and commercial functions within the CRM and Customer Experience (CX) ecosystem. For the past 15 years, he has been deeply engaged in the Salesforce product landscape, successfully leading large-scale global delivery programs, client engagements, and go-to-market initiatives. Known for his ability to align technology solutions with business outcomes, Ashish has consistently driven growth, customer success, and operational excellence in global leadership roles at top-tier system integrators as a consistent top performer. Key Skills & Competency • Practice Development: P&L ownership, incubation of Centers of Excellence (CoE) and competency centers, and leadership for high performance teams • Global Portfolio Management & Program Governance: Delivery of multi-technology and multi-cloud Salesforce programs across application development, maintenance, and legacy modernization. • Client Advisory: Strategic counsel on enterprise-wide Salesforce and cross-technology initiatives, building long-term C-level client partnerships. • Enterprise Sales & Growth Enablement – Proven track record in account management, business development, and client success within competitive global markets. • Solutioning & Pre-Sales Expertise – Directed global pre-sales functions for Tier 1 Salesforce SI partners, creating solution assets, tools, and knowledge repositories. • Go-to-Market Strategy – Led analyst relations, alliances, and marketing initiatives to strengthen brand positioning and market share. • Cross-Platform & Domain Expertise – Deep expertise across Salesforce, Veeva, Sitecore, Adobe, Oracle, and Microsoft Dynamics ecosystems.