Ashish Vijayan

Background

About Ashish Vijayan

18.6 years of extensive experience across digital marketing platforms Proven expertise in managing and executing end-to-end digital marketing strategies across multiple platforms including Google Ads, Meta (Facebook/Instagram), LinkedIn Ads, Twitter, TikTok, Programmatic, and more. Adept at campaign planning, execution, optimisation, and performance analysis. Strong leadership in managing large teams with a focus on productivity Successfully led and managed large cross-functional teams, driving 100% productivity and fostering a performance-driven culture. Experienced in mentoring, training, and aligning team goals with overall business objectives. Advanced proficiency in Microsoft Excel and Google Sheets Skilled in creating complex reports, dashboards, and data analysis tools to drive insights and business decisions. Familiar with functions like pivot tables, lookups, conditional formatting, macros, and automated reporting workflows. Strong problem-solving skills with root cause analysis (RCA) expertise Capable of identifying operational and performance bottlenecks, conducting in-depth RCA, and implementing long-term corrective actions. Recognised for a solution-oriented approach and effective troubleshooting in high-pressure environments. Open to senior-level roles in digital marketing, team leadership, media strategy, or performance marketing.