Ashley Chen

Background

About Ashley Chen

I am a senior at George Washington University, majoring in Business and Marketing with a concentration in International Business. Throughout my academic journey, I've developed a deep passion for marketing, particularly how it can drive customer engagement and create meaningful connections. I am fascinated by how strategic marketing, combined with a customer-centric approach, can build lasting relationships and enhance brand loyalty. Previously, I worked as an Operations Management Intern at a telecommunications company in Hong Kong, where I developed skills in inventory management, system utilization analysis, and client-facing services. Last summer, I expanded my marketing expertise as a Marketing & Data Intern at Olsen Palmer, an investment banking firm, where I gained experience in client data analysis, customer relationship management, and market research. These experiences sparked my interest in how marketing and data-driven insights can shape customer experiences and influence business growth. I’m excited to share my knowledge with others while continuing to develop my passion for marketing, especially in areas like inclusive initiatives and marketing for social impact. I look forward to connecting with like-minded professionals and exploring opportunities to leverage marketing strategies for positive change.