Ashley Cooper

Background

About Ashley Cooper

Creative marketing leader passionate about turning mission into movement. I bring bold, human-centered ideas to life, crafting global campaigns, amplifying purpose-driven programs, and helping mission-led brands reimagine what's possible through the power of story and strategy. I've helped reinvent brands, launch high-converting campaigns, and lead agile teams through moments of rapid growth and change. Whether scaling IBM SkillsBuild to reach a goal of 30M learners globally or guiding brand transformation at a certified B Corp, I build stories that connect and strategies that deliver. What I Do Best- Build omnichannel campaigns that align brand storytelling with business and social impact goals- Lead cross-functional teams with clarity, creativity, and confidence- Translate purpose into measurable outcomes across audiences and platforms. Career Highlights- Drove a 17% conversion rate on a global Gen Z influencer campaign, with 480K+ views and exceeding reach goals by over 250%- 20M+ reached through social media to advance targets for IBM CSR social innovation and education programs- 4 IBM awards in 2 years—including the Growth Award and Culture Catalyst- Led brand transformation at Sunrise Banks, expanding national reach and redefining customer experience. I'm passionate about harnessing creativity as a force for good, and I'm always open to bold ideas that move people and drive results.