Ashley Leduc

Background

About Ashley Leduc

A results-driven and seasoned communications professional with 15 years of in-house experience, I've had the pleasure of bringing public relations, thought leadership opportunities, and experiential marketing campaigns to life on behalf of notable consumer brands including Samuel Adams, Angry Orchard, Twisted Tea, and currently, Zipcar. With a strategic backbone, creative mind and collaborative nature, I enjoy developing and implementing thoughtful communications campaigns that tackle business objectives and elevate brand equity and awareness. Areas of specialty (and passion) include brand storytelling, strategic communications and national, local and trade media relations, bringing consumer and press events to cross-channel programming, content creation and multi-channel support, thought leadership opportunities, partnerships and contract negotiation, celebrity handling, and consumer relations. I am fortunate to also be a part of a small and mighty team who marketed and publicized a National Best Seller: Quench Your Own Thirst, Lessons Learned Over a Beer or Two written by the Founder and Brewer of Samuel Adams, Jim Koch. Cheers.