Ashwith Shetty

Background

About Ashwith Shetty

Product Lead with 9+ years of experience in driving market success for Automotive, Industrial, and Engineered products. My strong blend of technical and commercial expertise helps me to effectively manage various aspects of Product Management, Product Marketing, Pricing Strategies, Trade Marketing, Business Development and Channel sales. Leveraging my educational background in both Engineering and an MBA, I possess a diverse skill set to thrive in rapidly evolving Middle East businesses. Key Experience Areas: • Proficient in defining product strategies, positioning, and designing successful go-to-market strategies to drive market success. • Adept in managing the end-to-end product life cycle of automotive and engineered products, •Skilled in market research, market intelligence, competitive analysis, and utilizing data analysis to drive business growth. • Skilled in developing and implementing effective pricing strategies to drive profitability and revenue growth. • Proficient in developing and executing effective marketing campaigns across diverse communication channels, including ATL, BTL, digital, trade shows, point-of-sale branding, and on-ground activation. • Successful in managing B2B accounts (private institutions & governments), managing contracts, tenders, customer relationships, and pipeline management. • Experienced in driving business growth through effective business development, account management, and channel management strategies. Skilled in executing value-based selling techniques to drive revenue growth and enhance customer satisfaction.