Asit Samal

Background

About Asit Samal

I am an accomplished professional delivering over 17 years of career success in Brand Management, Product Management, Marketing Communication, Digital Marketing in Manufacturing industry. My dexterity lies in Brand Management, Marketing Planning & Communication, New Product Launches, ATL & BTL Activities, Relationship Management, Product Development & Rollout, and Customer Engagement. Demonstrated excellence in ensuring sufficient human, financial, technological, informational, quality, automation, process enhancement, and material resources are available to ensure smooth product development operations. Over the time, I have proved my excellence in augmenting growth, generating new business and devising & executing business plans by leveraging comprehensive understanding of the dynamics of the industry. Track record in assuring that all newly developed products have represented maximum quality & reliability attainable by establishing effective quality control inspections, tests & corrective procedures. • I’ve successfully led the design and implementation of a complex yet workable marketing communications strategy with key focus on communication modalities • Recognized as a brand change agent, persistent innovator and team motivator who has championed some of the most successful branding strategies and product launch campaigns in the last 12 years