Atharva Baxi

Senior Analyst at Eclerx

Based in Pune, India

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Seniority

Staff

Department

Information Technology

Location

Pune

Industry

IT Services and IT Consulting

Company size

20K

Contact information

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Email

1 credit

a•••••••@eclerx.com

Phone

5 credits

+91 ••• •••• ••••

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Background

About Atharva Baxi

Conversion strategist with 3 years of experience working with 40+ global eCommerce brands across Australia, the US, UK, and UAESkilled in CRO, funnel audits, email marketing, lead generation, A/B testing, and behavioral analytics using GA4, Hotjar, and in-house tools.Key contributions include- 10% CR uplift for an Australian wine brand via A/B testing-$30K revenue in 3 weeks from email flow optimization for a UAE furniture brand- 16% CR improvement during traffic decline for a fashion brand- Introduced quiz funnel for a watch brand, improving lead-to-purchase by 50%- Launched lead generation campaigns for a UK-based premium suits brand- Delivered minimum 5% CR improvement across most other projectsAlso experienced in mentoring new team members and supporting cross-functional strategy execution. CXL-certified in Conversion Optimization.

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