Ava Barnes

Background

About Ava Barnes

I’m a marketing leader with over ten years of experience. At Alvys, I built and led the marketing team from the ground up, helping take the company from pre-seed to Series B and scale ARR by 300x. I owned the full go-to-market motion across brand, content, and demand gen, growing inbound MQLs from 0 to 800/month and pipeline from $30K to over $330K/month in just two years. I launched our marketing engine, built our marketing team, and scaled SEO to 15+ first-page keywords. Along the way, I turned content and community into powerful growth engines. After three years and scaling the team, I narrowed my focus to Brand and Community — from content strategy, product marketing, and social, to referral partnerships, co-marketing, and event strategy. As VP of Brand, Content, and Community, I focus on amplifying Alvys’ voice in the logistics space and building trust-driven growth through creative strategies. My role includes-Driving pipeline through non-paid channels including content, direct traffic, referral partnerships, ABM, and co-marketing-Hosting & producing the first-ever Alvys podcast focused on helping customers grow their businesses-Planning and creating all Alvys content including webinars, ebooks, ads, blogs, website copy and more-Developing thought leadership that positions Alvys as a trusted problem solver-Driving PR strategies to increase awareness and credibility With a master’s in Mass Communication and 10+ years of experience, I bring a mix of strategy, creativity, and execution to every project—always focused on people, partnerships, and long-term impact.