Avalon Schenone

Background

About Avalon Schenone

I am an MBA candidate with a passion for impactful storytelling, digital strategy, and brand building, currently seeking opportunities as a Marketing Coordinator or Associate PR Manager where I can merge creativity, data, and purpose to drive results. At Tide Rock Holdings, I conducted market and industry research to identify and understand target audiences, competitors, and growth opportunities across portfolio companies, providing strategic insights that informed content and campaign direction. At Sizzle, a food-tech app startup, I created and managed content for TikTok and Instagram, collaborating with influencers and college creators to boost brand recognition. I researched viral trends and helped test product features, contributing real-time feedback to shape user experience and engagement strategies. While interning in fashion marketing and PR at Colmillo de Morsa in Barcelona, I organized sponsorships and public events, including preparations for Paris Fashion Week PR events, and helped expand the brand into new global markets by building partnerships with sales agencies and planning influencer collaborations. These experiences reflect my ability to work across functions—content creation, research, social strategy, and brand communications—while supporting mission-driven and consumer-focused companies. I thrive in fast-paced, collaborative environments where I can think creatively and act strategically. My international exposure, paired with a business foundation in market analysis and a passion for purpose-led marketing, allows me to adapt to diverse audiences and industries—from CPG and fashion to sustainability and tech. Specialties: Marketing Strategy • Social Media Marketing • Content Creation • Influencer Outreach • Event Planning • Public Relations • Market Research • Brand Storytelling • Adobe Suite & Canva • Excel • Trend Analysis • Digital Campaigns • Affiliate Marketing • Cross-Functional Collaboration • Purpose-Driven Brands Let’s connect if you’re looking for someone who brings both creative execution and analytical thinking to help your brand grow with meaning.