Avery Hellas

Background

About Avery Hellas

As the Senior Marketing Manager of one of Canada’s leading publishers and distributors of children's books and educational materials in the school market, I’m passionate about serving children, parents, and teachers through our Book Clubs and Book Fairs businesses. I am a strong and proven leader with 9+ years experience in the publishing and marketing industries. I am innovative, always looking for new ideas to optimize our marketing strategies and approaches. Alongside a bachelor’s degree in English, I have a masters degree in Professional Communication, with a focus on marketing. My expertise in this area helps me build marketing campaigns that get results. Specialities: Product marketing, digital marketing (including email, e-commerce, and social media), strategy development, team leadership, category management, program planning and execution, copy writing and editing.