Ayan Chatterjee

Background

About Ayan Chatterjee

I have accrued more than 6 years of professional experience in Indian Football. I started off working with Northeast United FC in the second season of the Indian Super League.Post that, a conversation with Mr. John Abraham and the then CEO of NorthEast United FC saw me move to the Guwahati based Club for two years as their Social Media Executive. In my time there, I cemented the organic marketing that the club banks on, dealt with all the elite sponsors that the club was attracting.After NEUFC, I joined Fateh Hyderabad AFC in the I-League II as its Media & Marketing Manager for two years where I contributed to building and increasing the club's social media presence and its vision of becoming a community-driven club.Presently I am working with Odisha FC (formerly known as Delhi Dynamos FC) as the Head of Digital for the club where I am responsible for looking after the following: things1. Responsible for creating content and managing the club’s social media handles & YouTube. Devising different marketing strategies to generate ticket sales and audience engagement on multiple platforms.3. Creating multiple digital avenues to help the club engage with the local community and fan base in the state.4. Responsible for out-stadia branding & designs.5. Working closely with the Sales Head to deliver digital commitments to club sponsors & partners.In my six years, I have worked on social media marketing, designs, sponsor integration, and deliverables also hands-on with Club operations.