Ayu Suwardi

Background

About Ayu Suwardi

I’m a market researcher with 6 years of experience in understanding human behaviour and motivations. I started with a degree in sociology, which sparked my interest in cultures and the people within them. I’m naturally curious about how people think and feel, and I approach each study with a real desire to listen. What I enjoy most is meeting new people, having meaningful conversations, and learning about the stories that shape their choices. I believe everyone has an interesting story to tell, and my goal is to find those stories through attentive listening. I’m committed to learning in every research project, seeing it as a chance to deepen my understanding of what drives people. For me, market research is not just a job; it’s a continuous journey of discovery.