Ayushi Pathak

Background

About Ayushi Pathak

Experienced marketing analyst with 3 years of expertise in data-driven decision-making, campaign optimization, and predictive analytics. Skilled in Tableau, Python, and Google Analytics, with a focus on improving engagement and conversion rates. Strong background in data visualization and cross-functional collaboration. Masters in Marketing Management (Analytics). At the University of South Florida, our team leveraged data analytics and CRM integration to enhance marketing strategies. Our collaborative efforts, facilitated by my expertise in Tableau and Python, increased social media engagement significantly. With a Master's education underpinning my analytical skills, I take pride in delivering impactful insights that drive campaigns forward. In my recent role, we developed analytics-driven solutions to optimize marketing efficiency and campaign execution. I thrive on predictive analysis to anticipate market trends, ensuring our team is always one step ahead. Embracing the power of data, I am committed to informing strategic decisions and maximizing marketing effectiveness.