Barbara Monares

Background

About Barbara Monares

As a Senior Marketing Consultant at Sinclair Broadcast Group, I leverage my 24+ years of experience in designing and executing effective and innovative marketing campaigns across multiple platforms and categories. I specialize in Drive Auto, Digital, OTT/CTV, Social Media, and Broadcast TV, and I have a proven track record of delivering results for clients in the Automotive, Political/Issue, Retail/Service, Entertainment, and Healthcare sectors. My mission is to provide customized, data-driven solutions that address the unique needs and challenges of each client, and to build long-term and trusting relationships. I am skilled at in-depth negotiations, client research and analysis, Drive Auto, and multi-platform/digital campaigns. It is so important to consistently learn about the latest trends and technologies in the media industry as they evolve every day. I am beyond proud to be part of Sinclair, which is one of the largest and most diversified media companies in the country.