Barlow Smith
Senior Manager, Marketing & Sales at Rayonier
Based in St Augustine, United States
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Seniority
Manager
Department
Sales & Business Development
Location
St Augustine
Industry
Forestry and Logging
Company size
807
Contact information
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b•••••••@rayonier.com
Phone
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Background
About Barlow Smith
Strategic marketing and sales leader with a proven track record of driving growth, optimizing customer engagement, and creating impactful marketing strategies. Over the past decade, I have managed nationwide marketing efforts to drive sales across a land base of over 2 million acres, focusing on non-timber revenue opportunities and customer-driven solutions. I specialize in building and executing marketing campaigns across digital and traditional channels, leveraging email marketing, events, trade shows, SEO, paid media, and CRM-driven automation to enhance brand awareness and lead generation. My expertise extends beyond strategy—I thrive in developing and refining processes that improve efficiency, data integrity, and scalability. Collaboration is at the core of my approach. I believe that the best outcomes come from open discussions, shared insights, and a willingness to challenge ideas to create the strongest possible solutions. Whether working with internal teams, customers, or strategic partners, I prioritize clarity, authenticity, and results-driven execution.
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