Beatriz Moreno

Background

About Beatriz Moreno

Talented Marketing specialist bringing 20+ years of experience and demonstrated record of accomplishment in Generic Marketing, with a focus on Agricultural Marketing. Proficient in operational enhancements, quality improvements, and team leadership based on strategic and effective marketing plans involving a wide catalog of marketing tools and strategies. Cross-functional collaborator well-versed in developing successful teams and motivating employees to meet individual and team objectives. Traveled extensively around the world including 20 countries in America, Europe, and Asia, as well as numerous states across the United States, therefore bringing an international scope vision. I am a Marketing passionate; for the past 21 years, I've gained vast experience in designing highly strategic marketing programs for various U.S. agricultural associations in Mexico, Central America, Colombia, and the Caribbean. I specialize in Generic Marketing, thus focusing on promoting the specific origin of a product. For me, it's very important to keep my team motivated, providing them with tools and confidence to make their own decisions, reason why the strategic delegation was a very important part of my work philosophy, allowing team members to learn and grow.