Becki Last
Chief Programmatic Officer at First Book
Based in Bethesda, United States
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Seniority
C-Team
Department
Other
Location
Bethesda
Industry
Non-profit Organizations
Company size
115
Contact information
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b•••••••@firstbook.org
Phone
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Background
About Becki Last
20 years of business-to-consumer and business-to-business marketing expertise, including agency, client and publisher experience. Extensive experience in marketing strategy, product development, marketing communication, marketing research and analysis, marketing effectiveness measurement, and marketing program management. Proven initiative and ability to quickly identify key issues, define underlying challenges, recognize inefficiencies and develop creative solutions, processes and structure to champion successful change. Adaptable, positive, honest and direct, with a strong work ethic and an innate marketing acumen.
Decision-makers
Other people at First Book
- DSC-Team
Daniel Stokes
Chief Administrative Officer · General Business & Management
- BBDirector
Bonnie Beste
Director, Nonprofit Partner Development · Other
- HCDirector
Harold Clarke
National Advisory Board · General Business & Management
- AHManager
Allison Hamilton-Rohe
Senior Manager · General Business & Management
- AMDirector
Alison Morris
Senior Director, Title Selection · Other
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