Ben Griffith

Background

About Ben Griffith

Passionate digital product leader delivering customer-centric solutions focused on inspiring engagement and conversion. I have 16+ years of digital commerce experience delivering millions in incremental margin. I strive to work in an environment that stimulates innovation, uses a data-first approach, and enables talent development. What drives me is analyzing and understanding the business need and the end user value, and challenging processes to improve performance. I’m passionate about building high-performing teams that deliver real value. Areas of Expertise: • Strategic Cross-Functional Team Leadership • Complex Problem Solving • Product Evangelism • eCommerce Business Development • Personalization • Communications Platform Strategy • SMS • Mobile Apps • Coupons, Discounts, and Loyalty Rewards • A/B Testing and Customer Experience Optimization • Agile Practices and Framework Digital Platform Proficiency: • Adobe Platforms: Adobe Commerce (Magento), AEM, AJO, Analytics, Target, Workfront • Product Management Tools: Azure DevOps, Jira • Other Platform Experience: Google Analytics, Google 360, Amplitude, User Testing, Figma, Active Collab, Trello, Air Table