Ben Porter
Director of Consulting at Newzoo
Based in The Hague, Netherlands
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Seniority
Director
Department
General Business & Management
Location
The Hague
Industry
Computer Games
Company size
95
Contact information
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b•••••••@newzoo.com
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Background
About Ben Porter
As Newzoo's Director of Consulting, I help leading organizations capitalize on opportunities in the gaming industry. Newzoo is the most-quoted data provider in the sector, delivering insights that empower game publishers, developers, and investors to make informed strategic decisions in a competitive market. As a passionate gamer, I take pride in helping developers create exceptional experiences for fellow gamers worldwide. I’ve advised major game companies across the US, Europe, China, Japan, and South Korea, conducting market analysis, sales forecasting, and audience profiling. My experience also includes buy-side commercial due diligence for M&A transactions in gaming and game tech. I regularly speak at industry events, including GDC, Nordic Game, TGS, and more. As Director of Business Development at Newzoo, I grew annual recurring revenue by 200% and deal size by 163%, maintaining these results for 11 consecutive quarters. I led the commercial launch of a new, flagship data product, shaped its go-to-market strategy, and expanded Newzoo’s client base among top global game companies. I also contributed to the company’s overall strategy, product roadmap, and commercial approach. Prior to Newzoo, I was at Aucerna, where I led economic modeling, planning, and strategy initiatives for global oil and gas companies like Shell, Husky, and Sasol. I also managed large-scale software implementations with teams spanning the US, Europe, and India while growing key client relationships. Throughout my career, I’ve developed a reputation for turning around challenging teams, accounts, and projects, driving successful outcomes, including revenue growth, operational improvements, and client satisfaction. I also established a track record for building and leading high-performing teams, with a focus on recruiting, managing, and developing top talent to foster innovation and drive business results. Let’s connect and explore future opportunities!
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