Ben Woods
Creator Economy Analyst at Midia Research
Based in United Kingdom
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Seniority
Staff
Department
Research & Development
Location
United Kingdom
Industry
Market Research
Company size
30
Contact information
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b•••••••@midiaresearch.com
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Background
About Ben Woods
A former national journalist and content creator, Ben leads MIDiA Research's Creator Economy coverage. As a specialist on the intersection of technology and entertainment, his focus spans new and traditional forms of video engagement, with close attention paid to creators, AI, and the behavioural habits of Millennial, Gen Z, and Gen A audiences. Underpinned by quantitative and qualitative research skills, his trusted commentary has appeared in stories by The BBC, The Guardian, Fast Company, Sky News, Forbes and at conferences such as IBC and Sónar.
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