Seniority
Manager
Department
General Business & Management
Location
Smithfield
Industry
Wholesale
Company size
21K
Contact information
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b•••••••@••••••.com
Phone
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Background
About Bert Willard
As a Business Planning & Research strategist, I ensure world-class service leadership and investment alignments within a Fortune 500 matrix organization. I have over 20 years of experience in business analytics, market research, project management, and I bring an Agile approach to engagement strategy, marketing and financial planning operations, and brand loyalty.I've worked with omnichannel targets across B2B and B2C markets through ad and concept/product testing for clients in CPG, Construction, and Energy sectors like P&G, Unilever, Lowes, Coach, Playtex, Trojan, Kraft, Garnier, Ferguson Enterprises, and 3rd Rock Solar, measuring customer satisfaction, improving experience across multiple industry verticals. I am also a senior analyst with a passion for training and mentoring, fostering leadership skills, customer relationship development, PMIS development, and data visualization. My mission is to champion effective change and business planning strategy to meet future needs while aligning with North Star metrics.
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