Bethany Crowe

Background

About Bethany Crowe

I am an accomplished digital marketing manager, mentor and project manager with 20 years of experience, specializing in account management, project management, creative design and video production. I have solid experience of mentoring and coaching junior team members to become successful, organised social media managers who get the job done. My expertise is in working with non profits and charities, with a strong specialism supporting climate change charities. With a keen understanding of timelines and restrictions, I craft and execute successful social media and digital marketing campaigns. My skills at adapting digital marketing and social media strategies to the evolving digital landscape together with excellent organisational skills have helped me ensure projects are executed flawlessly, on time and to a high standard. I thrive when I am supporting, mentoring and coaching junior team members such as social media managers and account executives to help them develop their skills, explore their ideas, grow as professionals and reach their full potential. This in turn enables them to understand a campaign or strategy, to remove blocks and to execute their ideas from campaign inception, to delivery and through to the reporting stage of a project. In the non-profit sector, I have a deep understanding of the climate change space, allowing me to create compelling marketing initiatives that drive results. My experience in these areas enables me to communicate effectively and efficiently with clients and colleagues in these sectors. My exceptional communication skills have been instrumental in my success. I pride myself on my people management skills, fostering strong working relationships and leading teams to achieve their goals. I offer professional mentoring to individuals, to guide marketing professionals and facilitate productive discussions in their career progression. With over 15 years of experience in project management, social media management, digital content creation, and strategy, I am skilled at delivering digital marketing projects that drive engagement, reach and produce tangible results. This is achieved by collaborating with clients on content and messages that make an impact and helping social media managers execute projects on time. My previous experience includes with clients such as the We Mean Business Coalition, Joseph Rowntree Foundation, The Climate Pledge, Sustrans, Glastonbury Festivals and the UN in New York.