Bethany Hall

Background

About Bethany Hall

I have over 9 years' experience in content writing, copywriting and SEO, and many more years of experience being mum's favourite 🤫 I'd describe myself as a conscientious and adaptable writer with a proven track record of publishing high-ranking, research-led content across a range of industries. but if it helps, I'm also an ISFJ-T (Turbulent Defender). Since 2016, I've worked to provide content and copy for a range of businesses, including several start-ups, using methodical research and planning to create content and copy that engaged and informed readers. To keep things short and sweet, here are some of my key responsibilities and achievements from my previous roles- Taken a blog from launch to over 1 million organic page views and top rankings for SERPs for relevant keywords - Conducted website/SEO audits to thoroughly assess a website’s SEO health, from backlink analysis to competitor research - Delivered optimised, research-backed content and copy to align with both brand strategy and guidelines - Implemented the tone of voice and content strategies for several start-ups, ensuring consistency across all platforms - Devised content strategies for a variety of blogs across industries such as mental health and wellbeing, marketing, driving, and computer-aided design (CAD)- Crafted accompanying assets to engage, inform, and entertain audiences, maximising the ability to repurpose content and provide value for audiences If I had to summarise, I'd say that I have a proven track record of delivering high-quality, research-led content and copy for a variety of industries with an emphasis on SEO.(I'm also guaranteed to show you pictures of my dog, Eric, and my cat, Kevin!)