Verified recordRetail

Bev Liu

Director, Global Retail Brand Experience at Lululemon

Based in Vancouver, Canada

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Seniority

Other

Department

Other

Location

Vancouver

Industry

Retail

Company size

25K

Contact information

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Email

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b•••••••@lululemon.com

Phone

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+1 ••• •••• ••••

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Background

About Bev Liu

With 15+ years of experience in global clothing retail across multiple international brands, I specialize in transforming retail spaces into high-performing, customer-centric environments. My expertise spans:*Strategic Retail Marketing - full cycle campaign concepting, retail marketing planning, and brand driven promotions/campaigns that drive traffic and sales *Visual Merchandising - 0 to 1 build VM principles, create compelling in store narratives through VM planing, and team training.*Store and retail design. Deep involvement in retail design, fixture development and product placement to optimize layout, flow and customer experience. I thrive at the intersection of creativity and business results, coaching teams on visual story telling or developing data backed retail strategies that align with brand DNA. Passionate about merging aesthetics with functionality to elevate the shopping journey.

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