Bilal Raja

Background

About Bilal Raja

With over 12 years of work experience, I am a passionate and driven marketing professional and research manager. I have a master's degree in marketing and several certifications in digital marketing and business strategy. I have a proven track record of delivering insightful case studies, developing effective marketing campaigns, and managing customer relationships for diverse clients across multiple industries. I am currently working at Access Retail, a leading market research company, where I head a business unit and engage with clients to address their business issues and formulate strategies. I am motivated by the mission of Access Retail to provide accurate and actionable data and analysis to help clients make informed decisions and achieve their goals. I bring a diverse perspective and experience to the team, having worked as a marketing consultant and freelance work for various small businesses and agencies. As a research manager at Access Retail, I am responsible for ensuring timely and accurate delivery of retail market share analytical reports to FMCG clients across 19 categories. I also engage with clients for financial negotiations and business development. One of my key achievements was implementing PowerPoint automation software, which reduced report development time by approximately 60%, improving team efficiency and client satisfaction. Additionally, I have been involved in the initiation of retail audit services on a national scope, and the development and testing of data handling software for clients, which reduced data extraction queries and increased data accuracy. I have also contributed to the development and launch of a customer loyalty program for a jewellery brand, as part of my marketing consultancy and freelance work. I have strong skills in digital marketing and business strategy, which I use to create innovative and impactful solutions for my clients.