Bill Ames

Background

About Bill Ames

Triumph Books - Chicago, IL • 2/2021-Present: Director of Author Engagement • 2/2017-2/2021: Publicity Director / Acquisitions Associate • 6/2013-2/2017: Publicity Manager • 8/2010-6/2013: Senior Publicist • 7/2006-8/2010: Publicist Acquisitions: • Acquire hardcover autobiographies with prominent athletes, sports broadcasters, coaches, and sports writers • Acquire paperback series and original hardcover titles with respected sports writers in major U.S & Canadian markets • Developed new Triumph Books business/entrepreneurship book imprint Envision Books • Specialize in acquiring hockey titles, including books by Marian Hossa, Nicklas Lidstrom, Teemu Selanne, Chris Therien, Matthew Barnaby, Bernie Nicholls, Shawn Thornton, Phil Bourque, Bernie Federko, Ken Morrow, Brian Propp, Mike “Doc” Emrick, Dale Arnold, Ken Daniels, & more • Acquire baseball and football titles, including books by Roger McDowell, Lance Parrish, Alex Avila, Ed Kranepool, Cleon Jones, Willie Horton, Dick Bremer, Bill Snyder, Scott Zolak, Reggie Brooks, Marty Lyons, Dave Wyman, Dave Logan, John Murphy, Craig Wolfley, Hugh Douglas, Wesley Walker, Phil Villapiano, & more Author Onboarding Program: • Collaborate with authors several months ahead of pub dates to identify to develop potential sales opportunities and provide publisher communications regarding important dates, deadlines, and updates • Work with authors to help them utilize their author discount, negotiate pricing for large buys, generate sales through author networks and invoice large author purchases • Provide support for authors to create their own individual speaking programs and/or appearances with built-in book sales opportunities to maximize profitability for both authors & Triumph Books • Utilize author connections to inquire about premium sales opportunities through their personal & professional networks • Liaise between the author & sales, marketing, and publicity departments in the early stages of book tour planning Publicity: • Nearly two decades of experience managing book tours & publicity campaigns that generate strong book sales and heavily-attended book signings for high-profile athletes, coaches, sports writers, broadcasters, and other authors in all major U.S. sports markets • Oversee and ensure that all Triumph frontlist titles are assigned to in-house publicists, handled in-house, or outsourced to freelance publicists • Hire and manage freelance publicists for Triumph’s frontlist titles • Coordinate synergies between authors' personal publicists and in-house publicists to ensure that PR plans are aligned