Bimal Parmar
Owner at Ridge To Slab Home Inspection
Based in Burnaby, Canada
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Seniority
C-Team
Department
General Business & Management
Location
Burnaby
Industry
Real Estate
Company size
1
Contact information
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b•••••••@ridgetoslab.com
Phone
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Background
About Bimal Parmar
With over 25 years of marketing experience, I have developed and executed content strategies and GTM strategies for various SaaS companies in different industries, such as beauty and wellness, and building inspection. My core competencies include content marketing, copywriting, sales enablement, and product marketing. At Zenoti, I helped launch a new business unit targeting SMEs in the beauty and wellness sector. I created and delivered all the packaging, pricing, messaging, content, collateral, and sales tools for the new product. I also trained and supported the sales team from discovery to demo, and worked with them to improve deal velocity and close rates by providing relevant and engaging content at each touchpoint. I am passionate about telling stories that resonate with the audience and address their pain points and goals. I enjoy talking to prospects and customers to understand their needs and feedback, and use them to craft compelling and persuasive copy for various channels and formats.
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