Bingkun Wang

Background

About Bingkun Wang

With over 11 years of professional key account management experience in retail & ecommerce vendor management, I am the Head of Ecommerce, in charge of golabel Ecommerce Strategic Planning, and Business Development at Nexgrill, a leading outdoor cooking & living company. I develop and execute ecommerce strategies that result in a nearly 300% sales increase in house brands, successfully launch premium product lines, and oversee the new product development road map of outdoor products. I also manage key account relationships, improve demand planning, forecasting, and supply chain efficiency, and conduct market research to identify new business opportunities. I lead a cross-functional team to beat global ecommerce competition and establish, maintain, and develop strategic partnerships to improve B2B and B2C accounts, marketplace growth, brand awareness, and digital advertising. I have strong communication, negotiation, and business strategy planning skills, and I am proficient in data analysis, live stream shopping, influencer marketing, A/B testing, and various software tools. I am passionate about ecommerce and retail innovation and I enjoy working in a dynamic and multicultural environment.