Bob Bunnik

Background

About Bob Bunnik

I am a down-to-earth strategist, adviser and programme manager for companies that are looking for change, transformation or growth. I have over 25 years'​ experience in Telecom, Media, Technology/IT and worked in both Business and Consumer markets. I am at my best in changing, innovative environments on the cutting edge of marketing, sales and technology. Companies or industries in transition are my natural habitat, both public and private sector. 🧠 Brains 🧠 My strength is to create optionality: translating emerging trends and technologies into new meaningful use-cases, products and propositions. Growth strategies with innovative business models, where the customer perspective is always put first. Technology is just a means, the focus is always on creating value (“make money or save money”) and getting the right organisational set-up and competencies in place. Conceptual, analytical, creative, fact based and fast. Change & Transformation I managed complex change & transformation projects, often responsible for large teams. I developed go-to-market strategies and launched product portfolios in various industries & technologies, e.g: Artificial Intelligence (A.I.), Big Data, Telecom (FMC), Fiber (FttX), Smart Cities, ‘Internet of Things’ (IoT), Cloud & Internet, Media & Content (streaming), Gaming, etc. I am involved in various M&A activities and support PE and Institutional Investors to assess or prepare investment decisions and optimise post-transaction/post-merger synergies by creating more leverage on their investments. Transformation, ownership, communication, collaboration and action are the key words here. Impact I am a Founding Partner at buro BEITS, a boutique consultancy firm that designs and implements business transformation strategies, where technology is a key enabler. We do this for any organisation in any industry, with a demonstrable positive impact. Previous professional experience • 1.5 years responsible for Strategy & Competitive Intelligence at Tele2 Group (9 countries,>3 bn Euro revenue) based in Stockholm, Sweden (reporting to the Group Board). • 6.5 years responsible for Tele2 Netherlands Strategy & Business Development (Board member). • 4 years’ experience as Principle Management Consultant at CGI/LogicaCMG, working in various industries. • 11 years’ experience at BT/Telfort/O2, with senior management responsibility for Marketing, Product Management & Communication. Most applicable quote: “There are more people in the world who make things, than there are people who think of things to make.” - Syd Mead.