Bob Hapner

Background

About Bob Hapner

Demand for clinicians, support staff grows as COVID-19 spreads “Research demonstrates what nurses and healthcare organizations already know: The nursing shortage is very real.” (From Σ Θ T and cited by ACHE, ANA, ASHHRA, HIRSA, et.al.). Recently, Peter Buerhaus said American RN workforce has uneven growth with New England and Pacific regions very slow, also large shortages continue in a handful of states, and by 2020 the short-term balance between RN supply and demand will be worrisome. When we discover nurses are unavailable to provide the best possible clinical care, our trust in hospitals and our sense of well-being is upset. We talk with CEOs and CNOs facing the looming RN leadership talent crisis. They see nurse-baby-boomer retirement and turnover draining years of vital clinical expertise and institutional knowledge, while 70 million baby-boomers retire with multiple chronic and degenerative conditions that add services, increase RN demand and escalate care costs by three to four times more. These executives say personnel vacancies threaten clinical outcome, patient satisfaction, future planning, finance, operation, and staff morale. We collaborate with their HR managers battling wake-up calls to make smart decisions hiring sought-after leaders. We team up to discover better ways to cope with shortages and to reliably hire exceptional leaders. We help hospitals make better decisions hiring nurse leaders, consistently and efficiently. How we do it: • Help hospitals launch brand awareness and affinity marketing to highly sought-after leaders. • Cultivate and grow valuable, long-term databases of top-level leaders. • Create top-of-mind awareness with hiring executives and top-tier nurse leaders through highly-targeted, branded online communities. • Integrate online marketing efforts including content, email, twitter, IN, FB, Web. 🢂 Let’s connect to find out if YOU would like to make better decisions hiring top-tier nurse leaders. 🢂 Please 678-725-5752 or simply bob@thetatzgroup.com and let’s talk.