Bob Martin

Background

About Bob Martin

With over 20 years of experience in the pharmaceutical industry, I am a seasoned leader and strategist who has successfully managed large-scale projects and product launches in oncology, CV metabolic, psychopharmacology, and neuroscience. I have a strong background in health outcomes research, pharmacoeconomics, disease management, and real world evidence (RWE), and I have developed and maintained relationships with key stakeholders and experts in these fields. As the former National Director of Field Medical Affairs, HOL Liaisons at Daiichi Sankyo, I provided leadership and direction for the Health Outcomes Liaisons (HOLs) team, and ensured the accurate disclosure and implementation of health outcomes research data and strategies to health care decision makers (HCDMs). I also collaborated with cross-functional teams and external partners to design and execute research studies and programs that supported the value proposition and differentiation of Daiichi Sankyo's products. I retired from this role in July 2021, and I am currently the owner and partner of a new business renting condos in Maui. I am also passionate about figurative drawing from a classical perspective, and I enjoy teaching this skill to others.