Bontle Rantsoareng

Background

About Bontle Rantsoareng

InvestAfrica Marketing intern:Email and Digital CampaignsAssisting with the creation, scheduling, and distribution of targeted email campaigns and newsletters. Constant Contact and Salesforce, to promote events and provide updates to our community.Content Creation: Developing and scheduling social media posts on LinkedIn and Twitter, and creating promotional materials such as speaker cards and banners to elevate brand presence around events.Event Logistics and Management: Utilising Event Spark to assist with event registration and tracking, maintaining event folders, and ensuring accurate information is prepared for each occasion.Stakeholder Coordination: Working closely with the marketing team and key stakeholders to draft mailers, prepare post briefs, and align our marketing efforts with organisational objectives.Website and Social Media Updates: Supporting website content updates and blog posts on Squarespace and creating design elements in InDesign to keep event information current and visually appealing. MystudentSA as a Brand designer: •Collaborating with marketing team to redesign the website, visual elements, messaging and streamlined brand identity for a unified online presence.•Crafted a comprehensive website brief, outlining the envisioned online brand communication.During my position as marketing intern I was responsible for:•70% occupancy in the first year of launching the flag ship accommodation.•Streamlined move-in process with standardised protocols.•Enhanced tenancy application.•Utilized transportation as a branding tool, boosting accommodation visibility.• Organized welcome/ launch event.