Bradley Lipschultz

Background

About Bradley Lipschultz

Data driven and creative Director of Digital Marketing with 18 years of combined omni-channel experience running digital marketing agencies as well as in-house marketing leadership roles across several industries including Saas, CPG, and e-Commerce. I have a history of building effective teams of internal and external partners, and a solid track record of implementing new technologies and tools to increase the effectiveness of teams and campaigns. Email: Brad@bradlipschultz.com Core Competencies- Lead Generation & Lead Nurturing - Social Media Advertising (Facebook, LinkedIn, Twitter)- Paid Search (Google Ads, Bing Ads, etc.)- Content Strategy - SEO (Search Engine Optimization)- Marketing Analytics and Attribution For lean marketing teams I possess hands-on tactical experience to roll up my sleeves and execute campaign strategies across diverse marketing channels including SEO, paid search, content marketing, social media, PR / influencer marketing, and digital display throughout all stages of the buying cycle. As a leader I implement a modified agile approach (similar to agile software development) for marketing departments enabling teams to stay focused yet flexible, while also producing at a high level. Proficiencies include: SEO, Paid Search, Social Media Advertising (LinkedIn, Facebook, Instagram, etc.), Content marketing, Persona development, Audience targeting, Hubspot, Salesforce, Pardot, Zoho, Web Design, Web Development, WordPress, Google Analytics, Google Tag Manager, Adobe Photoshop, Project Management