Brandon Low

Background

About Brandon Low

Hi there! My name is Brandon Low, and I am a sophomore at the University of Southern California majoring in Business Administration and minoring in the Entertainment Industry. If there has been one constant in my life, it has been my love for film, TV, and media. Growing up, I was captivated by the power of storytelling, particularly its ability to inspire and connect audiences around the world. This passion has shaped my personal, professional, and academic journey, inspiring me to integrate creativity and business in everything I do. During my four years in high school, I created and successfully ran a five figure company selling custom LEGO Star Wars models. What began as a fun side hustle during the COVID pandemic transformed into a hands-on experience in entrepreneurship, branding, and consumer engagement. Managing everything from product design to marketing to creative development, I gained invaluable insights into business operations while cultivating a loyal customer base around the globe. Prior to my enrollment at USC, I completed an internship at Legendary Entertainment with their Franchise Management and Licensing department. There, I brought my creative and analytical skills to a major film studio, contributing to large-scale projects like Dune: Awakening video game), Fortnite Chapter 6 Season 1 (Godzilla x Kong), and Legendary Shop. Working alongside leading industry professionals, I gained firsthand experience in brand partnerships, licensing strategy, and the intersection of entertainment and consumer products. Outside of school and work, most of my time is spent either at the pickleball courts, playing Marvel Rivals competitively, or learning some new songs on the piano. Please feel free to reach out via email (bdlow@usc.edu) regarding any entertainment internships or positions!