Branka Subotic

Background

About Branka Subotic

I am a passionate strategic thinker, technical and people leader with a 15+ year track record of success. I inspire businesses that embark on transformation, make sense of data, and create value. In every role I take, I rely on turning data into insights that help our executives, leaders, and customers make better decisions and thus improve their overall performance. I am passionate about- innovative cultures and dynamic organisations- developing strategies that are aligned with the company culture which 'stick'- insights-driven decision making- results. I possess a transferrable portfolio of commercial, business development, operational and strategic leadership skills. I am a builder and motivator of high performing teams. How do I do it? By being curious. By cutting through noise, overcoming obstacles and creating solutions. By thinking outside the box. By believing that people can achieve anything. By seeing things from my customer perspective. By inspiring and motivating people. By never giving up. Why do I do it? Because setting any strategy has to take into account a company's culture. Because I truly believe that data can make a positive difference to our quality of life as well as business success. Because nothing beats seeing my team grow into better versions of themselves. Because little improvements can have big impacts. Because I have a continuous improvement mindset that finds joy in seeing progress and achievement. Specialist in data, analytics, data strategy, safety, human factors, human performance, user-centred design, change management, people leadership, alliances and strategic partnerships, real-time and fast-time simulations, process improvement, requirements gathering, verification and validation.