Brenda Thoren

Background

About Brenda Thoren

Now happily retired! Adventures ahead! Extensive experience in strategic planning and execution of marketing campaigns for financial institutions, hardware and software partners, strategic solutions and services to generate leads and drive Web traffic for your organization. This includes the creation of compelling messaging for collateral, the Web, webinars, presentations and more.> Technology Industry Acumen > Persuasive Content Creation > Strong Communications and Writing Skills > Demonstrated Project Management > Demand Generation Proficiency > Strategic Marketing Planning > Integrated Launch Plans Strengths:> INTEGRATED CAMPAIGNS EXECUTION Adept at advising, developing and executing MARKETING CAMPAIGNS to ensure company brand and offerings are delivered professionally to produce desired outcome through creating and curating valuable content.> PROJECT MANAGEMENT Significant involvement in a new cloud Website - created content, executed a comprehensive multi-touch launch plan to drive web traffic that doubled the seat count, consistently maintained and updated site, collaborated regularly with a diverse multi-level virtual team.> COPY WRITER AND EDITOR Developing internal and external marketing content that consistently, accurately and effectively communicates the desired message through multiple, integrated channels.> STRATEGIC FOCUS OUTLINING OBJECTIVES together with Subject Matter Experts, BUILDING an actionable plan that will inform, influence, and motivate clients to take positive actions utilizing multiple internal and external touch points.> SELF-DRIVEN AND DISCIPLINED with proven success in working remotely.