Brett Ward

Background

About Brett Ward

As a seasoned digital transformation and Salesforce expert in the luxury automotive sector, I have dedicated my career to driving innovation, streamlining processes, and elevating the customer experience. With over 25 years of experience in the industry, I have honed my skills in leading complex projects, managing cross-functional teams, and delivering measurable results.At H.R. Owen, I served as the Chief Technical Officer, where I oversaw the development and implementation of cutting-edge technology solutions that enhanced their operations and enabled them to exceed customer expectations. My team and I were responsible for driving the adoption of Salesforce across the organisation, from sales to service, to marketing, to back-office operations.In my previous roles, I led the digital transformation efforts for several luxury automotive brands, where I successfully integrated Business Intelligence reliance and unified their existing systems and processes, resulting in streamlined operations and improved customer engagement. I am highly experienced in CRM strategy, data management, finance & insurance, process optimisation, Sales & Marketing and change management.As a thought leader in the luxury automotive sector, I have been invited to speak at industry conferences and events, where I share insights on digital transformation, customer engagement, and the role of technology in driving growth in the industry.Skills:Digital transformationSalesforce CRMProject managementCross-functional team leadershipChange managementData analysisCustomer experience optimisationSales and marketing automation