Brian Dalek
Senior Digital Editor, Runnersworld Com at Rodale Inc
Based in Allentown, United States
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Seniority
Staff
Department
Other
Location
Allentown
Industry
Book and Periodical Publishing
Company size
501 to 1000
Contact information
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b•••••••@rodaleinc.com
Phone
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Background
About Brian Dalek
A versatile digital director with experience managing large teams for major digital brands. Oversee all content for Runner’s World, Popular Mechanics, and Bicycling magazines, with a focus on digital strategy and success across all websites. I have an ability to take on big and different challenges and see them through with success, including growing digital audience and reach and brand revenue. Along with being a detail-focused editor of news and features, I’ve also grown my team into a data-focused group with an eye on metrics and doing what our audience is telling us to focus on. We strive to iterate and test new strategies to reach large goals like unique users, high rankings for SEO, and continued increases in affiliate commerce and video pre-roll revenue. Specialties: Short and long form writing and editing, multimedia storytelling, design (Adobe CS4, Quark, Photoshop). Proficiency with Adobe Audition, Sony Sound Forge and Vegas, Pro Tools, and Final Cut Pro. Ability to work on various web platforms to upload audio, video, and photographs, including Drupal and Wordpress.
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