Brian Robin

Background

About Brian Robin

Skilled wordsmith adept at short and long form storytelling on all subjects. Expertise in copywriting, content creation, journalism and corporate communications. I love helping you tell stories and build relationships that contribute to the bottom line. E-mail: brianhrobin@gmail.com Knowledgeable and well-read public and media relations professional with experience in implementing and executing results-driven local, regional, and national communications programs in the television, media, sports and lifestyle domains. Substantial experience in formulating PR campaigns, content development, content marketing, brand journalism for all platforms and social media campaign management. Possess vast, encyclopedia knowledge on a broad swath of subjects that enhances the ability to produce results in earned and owned media. Deep and extensive experience creating traditional earned media placements and owned media opportunities from blogs to magazine stories that produce results and build long-lasting, productive relationships with media members. Proactive leader who effectively manages teams and builds consensus across multiple projects and platforms that enhance ROI and brand awareness. Seasoned public speaker and veteran of numerous radio and television interviews and event emcee experience. Accomplishments: • Delivered a more than ROI for Windy Knoll GC in Springfield, Ohio on its golf-cart hovercrafts by conducting national media campaign that resulted in stories on NPR, ABC World News Tonight, the Associated Press, more than 20 radio interviews across the country and the onsite presence of Golf Channel. • Secured recognition as “Sports Event of the Year” for 2012 from prestigious trade publications SportsBusiness Daily and SportsBusiness Journal as part of the public relations team that promoted the Humana Challenge in partnership with the Clinton Foundation. • Handled show publicist duties for CBS-Sports Network’s “Secret Golf With Steve Elkington.” Booked Steve on more than 30 top-50 market radio stations across the country, including the nationally syndicated “The Jim Rome Show” and “The Dennis Miller Show,” and secured feature story in GOLF Magazine.