Bridget Foley
Global Director Material Design & Development at New Balance
Based in New York, United States
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Seniority
Director
Department
Engineering
Location
New York
Industry
Sporting Goods Manufacturing
Company size
12K
Contact information
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b•••••••@newbalance.com
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Background
About Bridget Foley
I am a product leader with 15 years of experience translating brand aesthetic and vision into innovative, high performance, and sustainable textiles, materials, and technologies for top global fashion, beauty, and sportswear brands. My expertise encompasses over a decade in US manufacturing, sourcing, and supply chain and leveraging a vast network of suppliers, factories, and agencies. I’m adept at translating consumer insights, brand vision and market trends and leveraging supplier strategies and cross-functional relationships to drive fabric development, innovation, costing, and operational excellence. My colleagues know me as a creative storyteller with a deep understanding of how to connect design to each brand’s unique history, personality, and style having worked with more than 30 emerging, iconic and luxury brands. I am a fabric-first strategist and collaborator proficient at partnering with internal and external stakeholders, including Brand Management, Product Design & Development, Mill Managers, Sustainability, Engineering, Marketing, and Merchandising. I take pride in being an empowering manager and have a passion for developing talent and rallying high achieving global teams.
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