Brittany Knudson

Background

About Brittany Knudson

Results-driven and dynamic marketing leader, with an extensive B2B and B2C background enhanced through 15 years of brand development, strategic marketing, digital marketing, communications, and leadership management. Excels at developing a marketing vision and strategy, and aligning key initiatives with brand direction and business goals to activate a holistic demand generation and growth platform.+ Brand builder for evolving and globally established brands.+ Proven demonstration of scaling a marketing organization during high growth while maintaining brand foundation and customer success.+ Digital strategist leading dynamic integration of paid, earned and owned media for customer engagement expansion, acquisition, and increased conversion.+ Story-telling and customer engagement success through customer-centric content, personalized experiences, and integrated communication strategies.+ Brand and creative excellence by leading internal creative teams, agencies and partners while managing cost and efficiencies.+ Development of sponsorship, partnership and sports marketing programs to drive brand awareness, customer engagement and manage ROI effectiveness.