Bryan Barsness

Background

About Bryan Barsness

I am a solution-oriented Vice President of Sales & Marketing with over a decade of experience combining strategic planning, technical knowledge and leadership to digitally transform complex business environments, drive new sources of revenue and accelerate growth. I have specific expertise with enterprise business applications for the produce industry. Some of my greatest accomplishments to date include:• Receiving the 2024 Top 25 of Produce Award bestowed by The Packer industry publication to 25 recipients annually within the industry. • Increasing revenue growth by 245% over three years through developing and executing go-to-market (GTM) strategies for all products. • Contributing to establishing Grubmarket as the third largest player by customer base in less than three years by leading customer acquisition initiatives. • Increasing LinkFresh’s market position for profitable acquisition by Aptean, achieving set revenue quotas within first year with verbal commitments; securing commitments to exceed 2020 annual quota. • Being invited by United Fresh Produce Association (UFPA) to serve as one of 21 council members on UFPA Finance & Business Management Council.• Contributing to growing ProducePay from approximately less than ten customers to 200+ in less than two years, increasing revenue by 1,200%. • Assisting in securing $190M series B funding for ProducePay by managing transition from Pipedrive to Salesforce CRM within three short months, improving reporting capability allowing sales tracking information needed to secure funding. • Setting ProducePay sales records for securing $1M+ in sales in one month compared to previous record of Receiving the 2013 Famous Software Salesperson of the Year Award based on top sales metrics in the company.• Pioneering new territory for Famous Software yielding a 200% increase in new accounts over the previous year and achieving 110%+ above quota for four years.In conclusion, I am an effective, quality-driven leader with consistent focus on building strong, global virtual teams, ensuring customer retention and revenue growth. I thrive on challenge in start-up environments, but most of all my commitment to customers and organizations is second to none. I am passionate about my work and motivated to excel.