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Bryan Dempsey

Senior Director of Marketing at First Liberty Institute

Based in Plano, United States

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Seniority

Director

Department

Advertising & Marketing

Location

Plano

Industry

Legal Services

Company size

93

Contact information

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Email

1 credit

b•••••••@firstliberty.org

Phone

5 credits

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Background

About Bryan Dempsey

As a strategic marketing leader, I excel at fostering collaboration across departments and diverse personality types to drive synergy and achieve key objectives. I’m known for tackling complex challenges and translating high-level strategies into actionable plans. My extensive experience working with senior leadership in fast-paced, dynamic environments has honed my ability to manage critical marketing initiatives and projects effectively. I thrive on handling multiple tasks and projects simultaneously, creating order and clarity amidst complexity to ensure smooth and efficient marketing operations. I have a proven track record of delivering simple, impactful solutions and partnering effectively with marketing, sales, finance, and other departments to align and integrate marketing operations and data analytics initiatives. Additionally, I’m skilled in developing and delivering comprehensive reports and dashboards on marketing performance, trends, and metrics to senior management and stakeholders- Produced a highly successful digital campaign in support of a landmark case argued before the U.S. Supreme Court, earning industry recognition and awards. Increased annual revenue from $3 million to over $23 million and expanded the donor base from 4,500 to over demonstrating significant growth and impact. Oversaw the U.S. and Canadian client network, representing over 65 percent of the agency’s $43 million annual gross revenue, contributing to the agency's major revenue stream. Reduced annual marketing expenses by 22 percent while increasing productivity and enhancing advertising quality through the effective restructuring of internal personnel and external vendor responsibilities. Managed both existing and new sponsorship accounts, generating annual revenues exceeding $3 million, highlighting success in account management and revenue generation. Administered an annual advertising and promotions budget exceeding $5 million, ensuring effective allocation and utilization of resources.

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