Bryan Liptak
Sr Marketing Leader, Head of Brand Strategy Team Walt Disney World Resorts & Fl Tourist Marketing at The Walt Disney Company
Based in United States
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Seniority
Other
Department
Other
Location
United States
Industry
Entertainment Providers
Company size
184K
Contact information
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b•••••••@disney.com
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Background
About Bryan Liptak
A dynamic brand strategist, builder of high-impact teams, insistent upon driving results through innovation, critical thought, and organizational vibrancy. Senior marketing strategist with 20+ years of experience across travel and leisure, vacation ownership, retail banking, technology, and sports and fitness industries. Proven successes in building and developing teams. Expertise in brand marketing and product positioning, audience segmentation, demand-creation, lead-generation, and membership and loyalty programs. Accustomed to driving innovation and leading creative process, collaborating with cross-functional teams, and leveraging consumer insight and business analytics to drive results and exceed goals. Core compencies include: Brand Management & Strategy Product Marketing Communications Planning Digital Marketing Strategy Market Segmentation Lead Generation and CRM Programs Retention and Loyalty Marketing Team Leadership & Development
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