Cait Wills

Background

About Cait Wills

Results-oriented communications professional with comprehensive experience in post-secondary and health care strategic communications planning, execution and measurement. Skilled in communications planning for non-profit and philanthropic clients. Two decades of experience as a storyteller, collaborating to find the resonate narrative that inspires, informs and entertains internal and external stakeholders and corporate leaders. Development of proactive strategic communications through clear, factual and strategic narrative that is reactive to the employee experience. Effective in spotting emerging topics and development of stakeholders communications through the creation and maintenance of tool kits, processes and messaging for internal and external communications activities. Act as a gatekeeper by injecting logic and care into communications owned by cross-functional teams through the preparation of key messaging and management of relationships with diverse audiences, all while exercising good judgement on competing priorities, especially with tight timelines. Skilled in writing, editing, communications planning, social media, public relations and issues management.