Calvin Lau

Background

About Calvin Lau

Marketing Academy Scholar | WACL Talent Winner | Member of UNwomen, MEFA and BRiMA tenacious marketing leader with over 15 years of B2C, B2B and Public policy marketing experience in the UK, and EMEA. Extensive expertise in hiring and developing high performing teams (up to 20) to drive growth, brand love and consideration for tech products and digital platforms like Google Search, Maps, Assistant, Chromebooks, YouTube and Android. This includes building a bottoms up strategy for new and existing B2C/B2B products - running growth, CRM and 360 campaigns that involve TV ads, events, social media, OOH and more. In the past few years, my work has been dedicated to working closely with our Policy team supporting the UK Government to close the digital skills gap by scaling Google's upskilling programme; Google Digital Garage. Recently, I co-led and mobilised a team of 19 employees to launch Google’s AI product and narrative across UK and Europe.I am a DEI champion, leading Google's internal Asians in Marketing group as well as a committed member of MEFA and WACL.