Carla Baxter

Background

About Carla Baxter

A highly experienced Executive Assistant with over 20 years of CSuite, Board level support, I bring a unique blend of strategic insight and operational expertise as a trusted advisor to CEOs, UHNWIs and the Senior Leadership team. My experience has covered Tech Start ups, Private Equity & Financial Services where I have excelled in executive and private support, workplace management, and fostering positive company culture. With a proactive mindset and exceptional organisational skills, I effectively manage complex schedules across multiple time zones, coordinate logistics, and project management. My operational strengths are complemented by my ability to lead teams, streamline office functions, and maintain strong communication channels across the organisation. As a former Board Secretary, I am well-versed in governance, overseeing board and sub-committee meetings, document preparation, and delivering accurate, timely minutes. As a double-accredited executive coach, I’m deeply committed to empowering leadership and enhancing organisational culture. My coaching approach integrates Positive Psychology, Neuroscience, and Somatics, supporting executives through accountability in unlocking potential and navigating change with resilience. I’m passionate about soft skills and fostering personal growth, which are fundamental to the meaningful relationships. Key Skills & Strengths Strategic Diary & Global Travel Management Executive & Leadership Coaching Workplace & Budget Management Project & Event Management Strong Interpersonal & Communication Skills Proactive Problem-Solving & Attention to Detail High Standards & Professionalism Beyond my professional life, I founded The Wellbeing Collective to support wellness through yoga and coaching. Outside of work, I enjoy reading, museums, travelling, and exploring the outdoors with my boys, and our dog, Benji.